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Dalian Kedi was interviewed by the top ten ethnic brands in broadcasting and television
2013-12-02
Source: Hui Cong
Huicong.com: Today, you are awarded this award as a recognition of the enterprise by experts and users. What is your feeling at this moment? How are you feeling?
Kodi Sales Director Wang Yulei: First of all, thank Huicong.com for organizing such an event, which has brought many excellent Chinese brands into everyone's sight. Not only me, but also all employees in the company feel excited and inspired. The honor of being a national brand holds extraordinary significance for us. This is the unparalleled honor that all of our colleagues at Kodi have worked hard to start their own businesses, united and worked hard to win together. Since its establishment, Dalian Kedi has been working diligently in the field of broadcasting and television for 12 years, always taking it as its responsibility to create a truly meaningful Chinese brand. Kodi will not disappoint the trust of its users and the support of the industry, and will definitely continue to strive for excellence! Better!
Huicong.com: Can you briefly introduce to us what efforts the company made in 2013 to gain recognition from users based on the awards you received today?
Wang Yulei, Sales Director of Kodi: Dalian Kodi has always been focused on the field of broadcasting and television. After 12 years of accumulation and accumulation, it has always maintained its technological advantages and is at the forefront of the domestic industry. It has core technologies with independent intellectual property rights, achieved multiple innovations, and continuously launched products with high-tech content and application value. In market competition, products are an unchanging theme. Kodi's matrix has a good reputation and is excellent in all aspects, with excellent customer feedback. With the continuous improvement of user needs, technology and product forms have also undergone significant changes. At present, in the broadcasting and television industry, simulation is basically phased out, and the mainstream is high-definition and standard definition. The users who choose simulation are mainly used for device replacement, and the new system has completely eliminated simulation products, which is the result of technological development and constantly changing user needs. In 2013, based on market development trends, Kodi launched a matrix new product series with high-definition as the main focus, which has been widely applied in provincial and local stations across the country and has received high praise.
Huicong.com: Will your company undergo any strategic changes in 2014? Where will the future development focus be? Can you briefly talk to us?
Wang Yulei, Sales Director of Kodi: The analog TV signal in the broadcasting and television industry was completely suspended in 2015, and the pace of digital high-definition is unstoppable. In the face of new market opportunities, industry experience and brand comprehensive strength will become the competitive advantage of the enterprise. The company will not only increase its efforts in technical reserves and continuous research and development of new products, but also provide users with new technology and product support continuously! At the same time, the company will also strictly control product quality, as quality is the soul of the product and the lifeline of the enterprise. Kodi's product warranty is three years and guarantees lifetime maintenance at cost price. This not only reflects our confidence in the quality of our products, but also our responsibility and commitment to the vast number of users. Here, it must be mentioned that all of Kodi's raw materials are imported, which adds another guarantee to the quality of its products. It can be said that there are very few companies in the industry that can compete and compete with Kodi now! In addition, Kodi operates through channels in any industry and does not compete with distributors for the retail market. Kodi will maintain its commitment to give profits to distributors and continuously provide technical support and a rich product line, working together to expand and strengthen the market.
Huicong.com: In the development of broadcasting and television this year, new media has become exceptionally hot, causing many companies in the industry to turn to you. How do you view this phenomenon?
Wang Yulei, Sales Director of Kodi: With the vigorous promotion of social informatization in China and the recent wave of triple play integration, new media has achieved leapfrog development. New media has quietly extended and penetrated into people's lives. At present, China has more than 400 million TV users, more than 300 million Internet users, and more than 700 million mobile phone users. The constantly growing user demand in various aspects creates vast space for the development of new media in broadcasting and television. The new media business characterized by telecommunications network transmission, audio-visual content interaction, and cross platform applications will become the main direction for the future development of broadcasting and television. For enterprises, this is indeed an opportunity, but facing new market opportunities, Kodi will not blindly turn around, but will further strengthen enterprise operation and quality management, integrate professional advantages, technological advantages, and market advantages accumulated in the broadcasting and television industry over the past 12 years, and rationally face the transformation of China's broadcasting and television new media.
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